Hardin-Simmons University

Opendorse Website

About Opendorse

• Opendorse is the leading athlete marketplace and NIL company, providing technology and services to the athlete endorsement industry. More than 100,000 athletes use Opendorse to build and monetize their name, image, and likeness with support from hundreds of colleges and thousands of brands, fans, donors, and partners including Team USA, LEARFIELD, U.S. Bank, Keller Williams, and more.
• Opendorse maximizes NIL opportunities for student-athletes, while delivering security and simplicity for all involved parties.
• The Opendorse-powered marketplace is built on a decade of athlete marketing technology and experience. Opendorse has facilitated hundreds of thousands of NIL deals and endorsements with athletes at every level of sports. The marketplace is used by over 100,000 athletes to manage deals from pitch to payment, and even tax prep, every day.

 
Partnership

• The partnership provides every Hardin-Simmons student-athlete with full access to the company’s all-in-one NIL platform. 
  • Providing student-athletes and staff with Opendorse’s best-in-class compliance, content and education tools.
  • Compliance: upon completing NIL deals, athletes can automatically disclose activity details to their institution to ensure eligibility.
  • Content: athletes receive on-demand access to share photos and videos from games, practice and more. Athletes can also receive content suggestions from their teams, encouraging fan engagement, fundraising initiatives, ticket sales and more.
  • Education: athletes receive in-person and on-demand virtual education sessions from industry leaders at companies including Meta, Overtime, Players' Tribune, Opendorse and more.

Athlete experience

• In addition to industry-leading NIL content, compliance and education solutions, every Hardin-Simmons athlete will receive an Opendorse profile, which they can customize and promote to fans on their personal social media channels. 
• Athletes review opportunities, receive deals, accept compensation, and disclose NIL activities to their institution, all within the Opendorse app.

 
Fan, brand, sponsor experience

• As part of the partnership, Hardin-Simmons will receive a branded marketplace. Cowboy and Cowgirl fans, brands, sponsors and donors will be able to browse, book, pitch and pay any Hardin-Simmons student-athlete for NIL activities in one compliant platform, built specifically for the athletes' needs. 
• The marketplace promises to mobilize the fan base and local organizations to best-support its student-athletes.
• Brands, sponsors, donors, and alumni will be directed to a Hardin-Simmons landing page to easily select how they want to activate with student-athletes.